Safaricom PLC has unveiled B-LIVE, a groundbreaking time-based data bundle that allows customers to access the internet based on time rather than traditional MB or GB usage. The innovation, the first of its kind in Kenya’s telecom industry, aims to redefine how Kenyans experience the internet by offering affordable, flexible browsing options.
With B-LIVE, customers can enjoy non-stop internet access at competitive hourly rates:
- KES 20 for 1 hour
- KES 50 for 3 hours
- KES 150 for 6 hours
Whether it’s students attending online classes, content creators streaming and uploading videos, or professionals working remotely, the bundles are designed to fit diverse digital lifestyles.
Speaking during the launch, Fawzia Ali-Kimanthi, Chief Consumer Business Officer at Safaricom PLC, said:
“We recognise that our customers are different. Some prefer managing their usage in MBs or GBs, while others simply want to enjoy the internet for a set period of time. By adding this option, we’re putting control back in the hands of our customers and enabling them to focus on what matters most — whether that’s learning, creating, connecting, or hustling.”
The launch of B-LIVE builds on Safaricom’s commitment to driving Kenya’s digital transformation. By introducing time-based bundles alongside its traditional data packages, Safaricom is empowering customers — from youth and entrepreneurs to hustlers and professionals — to choose what works best for their needs.
B-LIVE is available to all Safaricom subscribers via USSD code *544# or *555#, offering easy access to the new bundles.