Kenya-based electric vehicle manufacturer Roam has launched a global equity crowdfunding campaign to give private investors and supporters of clean mobility an opportunity to own a stake in one of Africa’s fastest-growing technology firms.
The fundraising drive, hosted on Crowdcube—Europe’s largest and the world’s first equity crowdfunding platform—marks a significant step for Roam as it accelerates the adoption of electric mobility solutions across Africa.
The company, recently recognized by the Financial Times among Africa’s fastest-growing companies and listed as a finalist in Prince William’s Earthshot Prize, is opening part of its upcoming Pre-Series B round—a stage usually reserved for institutional investors—to the general public.
The campaign offers a limited allocation of shares on a first-come, first-served basis, and early access has been granted to those on a waiting list before the public launch.
“We’ve proven that electric mobility is possible, affordable, and scalable in Africa,” said Filip Lövström, CEO and Co-Founder of Roam. “This crowdfunding campaign is about inclusion. We want anyone within our community—and supporters of our mission—to now be able to join us on our continued journey as a shareholder.”
Democratizing Investment in Africa’s Clean Mobility
Roam’s decision to open its fundraising to retail investors reflects a broader trend toward inclusive ownership in Africa’s green technology space, where startups are engaging the public to accelerate the transition to cleaner, more sustainable industries.
By leveraging the Crowdcube platform, Roam aims to reach a global investor base—ranging from climate-focused individuals and tech enthusiasts to members of the African diaspora eager to support the continent’s innovation story.
The crowdfunding round targets Roam’s flagship electric motorcycle division, which operates within Africa’s massive two-wheeler market, valued at over $15 billion annually. Motorcycles are the dominant form of transport for millions across the continent, used in trade, deliveries, and ride-hailing.
Roam believes electrifying this sector represents one of Africa’s biggest opportunities to cut fuel dependency, reduce emissions, and empower small business owners who rely on motorbikes for their livelihoods.
“Investors now have the opportunity to be part of a defining clean technology shift,” said Lövström. “Every electric motorcycle on the road is a win for the environment and for the African entrepreneur.”
Scaling Manufacturing and Charging Networks
Roam’s growth has been underpinned by partnerships with leading global brands including Bolt, Hitachi, DHL, TotalEnergies, Wells Fargo, and M-KOPA. These collaborations have allowed the company to strengthen its production, financing, and distribution ecosystem.
At its state-of-the-art facility, Roam Park, located in Nairobi’s Industrial Area, the company operates a production line with an annual capacity of over 50,000 motorcycles. The plant is powered by Kenya’s 80% renewable energy grid, aligning with the company’s sustainability goals.
Roam has also built an integrated charging infrastructure network, supported by TotalEnergies and European clean energy grants. The network includes solar-powered charging stations strategically placed across urban centers and major transport routes, serving thousands of riders daily.
This infrastructure is designed to expand across borders as Roam scales into new African markets.
“Our charging network already covers key areas across Kenya and will soon extend regionally,” said Lövström. “We are creating the backbone for electric mobility across Africa.”
Backed by Global and Local Partnerships
Roam’s business model has been strengthened by partnerships with ride-hailing companies like Bolt and Uber, enabling drivers to switch to clean, cost-effective motorcycles for urban mobility.
Through collaboration with M-KOPA, Africa’s leading Pay-As-You-Go financier, riders can now acquire Roam motorcycles through daily micro-payments, making electric transport more accessible and affordable.
These innovations have positioned Roam as both a mobility company and a climate solutions provider, offering energy-efficient transport alternatives that reduce operational costs for small businesses while cutting carbon emissions.
The Road to Pre-Series B
The crowdfunding campaign forms part of Roam’s broader Pre-Series B fundraising round, which will provide growth capital for:
- Expanding production capacity at Roam Park;
- Scaling the charging infrastructure network;
- Investing in R&D for improved battery and motor technology; and
- Expanding into new markets across East and West Africa.
The proceeds will also support Roam’s growing partnerships in logistics, delivery, and ride-hailing—sectors that have seen rapid electrification potential as fuel costs rise and governments push for greener transport alternatives.
Roam’s Pre-Series A and earlier rounds attracted major institutional and impact investors from Europe and Africa, and the company now aims to combine institutional financing with community ownership.
“Our community has been with us from day one—riders, mechanics, partners, and supporters who believe in African innovation,” said Lövström. “This raise is our way of letting them join us, not just as users, but as shareholders.”
A Symbol of Africa’s Green Transition
Analysts say Roam’s decision to open its fundraising to the public through a global platform like Crowdcube is a milestone for Africa’s clean-tech ecosystem. It signals growing confidence in African startups’ ability to attract global investors, not just as beneficiaries of aid, but as investment-grade businesses driving the green transition.
The campaign also highlights the increasing appeal of sustainable investing, where individuals can contribute directly to environmental and social impact projects while earning equity returns.
Crowdcube, founded in the UK in 2011, has helped over 1,300 companies raise capital, including household names like Revolut, Monzo, and BrewDog. Its platform allows both retail and accredited investors to buy shares in high-growth companies from as little as a few euros or pounds.
Joining the Campaign
The Roam crowdfunding campaign is open to investors globally, with priority access given to those who registered on the waiting list before the public launch. The offering will close once the limited allocation is filled.
To participate or learn more about the opportunity, investors can visit www.roam-electric.com/crowdfunding.
“This is not just an investment in a company,” said Lövström. “It’s an investment in Africa’s clean, connected, and sustainable future.”
