Events & Conferences Industry News

Jiji Kenya Gets Double Win at 2024  Digitally Fit Awards

Jiji 2 - DF Awards (1)

Jiji, Kenya’s leading online marketplace, has once again cemented its position as a dominant force in the region’s digital economy, securing two prestigious awards: Best E-Commerce Platform at the 2024 Digitally Fit Awards – East Africa Edition and Best Online Classified/Resale Marketplace App at the 4th Mobile App Awards 2024.

These accolades underscore Jiji’s commitment to innovation, customer satisfaction, and the transformative power of e-commerce in East Africa’s burgeoning digital marketplace.

Held at the iconic Safari Park Hotel in Nairobi, the Digitally Fit Awards recognized Jiji as the Best E-Commerce Platform in East Africa, a testament to its exceptional service and growing influence. Donald Obonyo, Jiji Kenya’s Chief Financial Officer, accepted the award on behalf of the company, expressing gratitude for the recognition.

“We’re excited to be recognized as the Best E-Commerce Platform in East Africa. This award highlights the hard work and dedication of our entire team and reflects the trust our customers place in us. We’re committed to simplifying online buying and selling, helping businesses grow and thrive across the region.” – Donald Obonyo, CFO, Jiji Kenya

At the Westlands Banquet Center in Nairobi, Jiji added another feather to its cap, winning the Best Online Classified/Resale Marketplace App award. This honor highlights the platform’s technological prowess and user-centric design, which have made it a household name in the region.

Maureen Naliaka, Public Relations Manager at Jiji, expressed her delight at the achievement:

“It’s an incredible honour for Jiji to receive this recognition at the 4th Mobile App Awards. Our mission has always been to provide a seamless, user-friendly experience for all our users. This award reaffirms that our commitment to innovation and customer satisfaction is driving our success.” – Maureen Naliaka, PR Manager, Jiji Kenya

Since launching in East Africa in 2019, Jiji has experienced meteoric growth, becoming one of the region’s most popular e-commerce platforms. With millions of active users monthly, Jiji has redefined online buying and selling by offering a vast array of products and services.

Key to its success is its intuitive platform, robust security features, and emphasis on connecting buyers and sellers efficiently. The platform has emerged as a trusted partner for entrepreneurs and small businesses, empowering them to reach broader markets while ensuring customer satisfaction.

According to a report by the International Trade Administration, Africa’s e-commerce sector is on the cusp of a major expansion:

“Africa is forecast to surpass half a billion e-commerce users by 2025, showing a steady 17% compound annual growth rate (CAGR) of online consumers for the market.”

This growth is fueled by increasing internet penetration, reliance on mobile devices, and rising consumer confidence in online transactions. As the region’s digital infrastructure develops, platforms like Jiji are capitalizing on this momentum to redefine e-commerce in East Africa.

With its recent accolades, Jiji is poised to play a pivotal role in shaping the future of e-commerce and online marketplaces across the continent. The company’s commitment to innovation, user satisfaction, and empowering entrepreneurs ensures it remains a market leader as the digital landscape evolves.

Jiji’s efforts also resonate with global trends of sustainable growth and inclusivity in the e-commerce space. By continuously improving its offerings and engaging with its user base, Jiji is setting a benchmark for other platforms in the region.

Jiji’s double triumph at the 2024 Digitally Fit Awards and the 4th Mobile App Awards is not just a win for the company but a testament to the potential of East Africa’s e-commerce market. As internet penetration deepens and consumer behaviors shift online, Jiji’s innovative approach will likely continue driving the region’s digital economy forward.

For millions of users and countless businesses, Jiji represents more than just a marketplace—it’s a symbol of empowerment, connection, and growth in a rapidly digitizing world.