Small Business

Full List of the Most Profitable Fruits to Grow in Kenya

passion fruit farm

Kenya’s agriculture sector remains a backbone of the economy, and fruit farming is emerging as one of the most lucrative ventures. The rising demand for fruits—both locally and internationally—has made this industry a prime opportunity for farmers looking to maximize returns. Whether for local consumption or export, certain fruits stand out as particularly profitable.

This guide explores the most profitable fruits to grow in Kenya, their economic potential, and cultivation insights to help you succeed in this rewarding industry.


1. Passion Fruit

Passion fruit (Passiflora edulis) is among Kenya’s top horticultural exports. The fruit’s vibrant flavor, high nutritional value, and versatility make it a favorite both locally and internationally. The two main varieties grown in Kenya are the purple passion fruit, suited to cooler highland areas, and the yellow passion fruit, better for warmer lowlands.

  • Economic Potential:
    • Local Market: Passion fruits are in high demand in open-air markets, supermarkets, and grocery stores.
    • Export Market: Kenya exports large quantities of passion fruit to Europe and the Middle East. Food processing companies also buy the fruit to produce juice and concentrates.
  • Yield and Income: A single acre can yield up to 10,000 kilograms of fruit annually. With a kilo fetching Ksh 70–80 in local markets, a farmer can earn up to Ksh 800,000 per year.
  • Growing Tips:
    • Requires well-drained soils with a pH of 5.5 to 6.5.
    • Regular pruning and support structures are essential for optimal yields.

2. Avocados

Avocado farming has taken Kenya’s agricultural scene by storm, thanks to its high profitability and growing international demand. The Hass avocado variety, in particular, is a favorite for export due to its longer shelf life and rich flavor.

  • Economic Potential:
    • Local Market: Avocados are a staple in many households and are consistently available in markets and grocery stores.
    • Export Market: Kenya is among the top avocado exporters globally, with Europe and the Middle East as key markets.
  • Yield and Income: An acre of Hass avocado trees can produce 10,000 fruits per year, with export prices ranging from Ksh 50 to Ksh 80 per fruit. This translates to annual earnings of up to Ksh 800,000.
  • Growing Tips:
    • Plant trees at a spacing of 5 meters by 5 meters.
    • Apply organic manure and ensure regular watering during dry seasons.

For farmers interested in export, consider working with established exporters to meet international standards.


3. Strawberries

Strawberries may not be as widely grown in Kenya as other fruits, but they hold immense profit potential. Their high nutritional value and use in desserts, smoothies, and processed foods make them a sought-after product.

  • Economic Potential:
    • Local Market: A kilo of strawberries sells for Ksh 150–200 in local markets and supermarkets.
    • Processing Industry: Food companies buy strawberries in bulk to make jam, yogurt, and flavoring.
  • Yield and Income: With proper care, an acre can yield up to 30,000 kilograms annually, translating to Ksh 4.5 million at Ksh 150 per kilo.
  • Growing Tips:
    • Use certified seedlings such as the Chandler variety.
    • Mulching and drip irrigation improve yield and quality.

4. Bananas

Bananas are a staple food in many Kenyan households and are consumed widely across the country. The crop’s versatility—used for cooking, snacking, and processing—ensures a steady market year-round.

  • Economic Potential:
    • Local Market: Bananas are readily available in markets, supermarkets, and roadside vendors.
    • Export Market: There is a growing export market for Kenyan bananas, particularly in the Middle East.
  • Yield and Income: An acre can yield up to 30 tons annually. With a kilo selling at Ksh 20–30, a farmer can earn up to Ksh 900,000 per year.
  • Growing Tips:
    • Use tissue culture banana seedlings for disease resistance and higher yields.
    • Maintain proper spacing (3 meters by 3 meters) and apply manure regularly.

5. Apples

Apple farming in Kenya has gained momentum in recent years, especially in high-altitude areas like Nyandarua and Kericho. Apples are considered ‘high-end’ fruits, often fetching premium prices.

  • Economic Potential:
    • Local Market: Sold in high-end supermarkets, groceries, and fruit stores at Ksh 20–30 per piece.
    • Export Market: Growing interest in Kenyan apples in regional markets like Uganda and Tanzania.
  • Yield and Income: A single tree can produce 300–400 fruits annually. With 300 trees per acre and an average price of Ksh 25 per apple, annual earnings can reach Ksh 2.25 million.
  • Growing Tips:
    • Focus on fast-maturing varieties like the Wambugu apple.
    • Ensure proper pruning and pest control.

6. Citrus Fruits

Citrus fruits such as oranges, lemons, and limes are indispensable in Kenyan households. Their high vitamin C content boosts immunity, making them especially popular during flu seasons.

  • Economic Potential:
    • Local Market: Lemon and orange demand spikes during health crises, such as the COVID-19 pandemic.
    • Export Market: Citrus fruits are exported to Europe and the Middle East.
  • Yield and Income: An acre can yield up to 20 tons of citrus fruits annually. With a kilo selling at Ksh 30–50, earnings can reach Ksh 1 million.
  • Growing Tips:
    • Use grafted seedlings for higher yields.
    • Citrus plants thrive in well-drained soils and require regular watering.

7. Watermelon

Watermelon farming is another profitable venture due to the fruit’s high demand, particularly in hot seasons. Its refreshing qualities and health benefits make it a favorite among Kenyans.

  • Economic Potential:
    • Local Market: Sold in open-air markets, roadside stalls, and supermarkets.
    • Export Market: Watermelon exports are growing in East African countries.
  • Yield and Income: With proper care, an acre can produce 20,000 kilograms. At Ksh 30–50 per kilo, this translates to earnings of up to Ksh 1 million.
  • Growing Tips:
    • Plant seeds in sandy loam soils with good drainage.
    • Regular irrigation is crucial, especially during flowering and fruiting stages.

8. Mangoes

Mangoes are among the most delicious and widely grown fruits in Kenya. Varieties such as Apple Mango and Kent are preferred for their sweetness and export suitability.

  • Economic Potential:
    • Local Market: Mangoes are sold fresh or processed into juices, jams, and dried snacks.
    • Export Market: Kenyan mangoes are exported to the Middle East and Europe.
  • Yield and Income: An acre of mango trees can produce 10–15 tons per year. At Ksh 30 per kilo, a farmer can earn up to Ksh 450,000 annually.
  • Growing Tips:
    • Mangoes thrive in hot, semi-arid regions like Machakos and Kitui.
    • Ensure pest control to avoid losses from fruit flies.

9. Pineapples

Pineapple farming is a lucrative venture, especially in areas like Thika, Murang’a, and Kisii. Pineapples are consumed fresh or processed into juice, making them versatile.

  • Economic Potential:
    • Local Market: Pineapples are sold in markets, supermarkets, and by roadside vendors.
    • Export Market: Kenya exports pineapples to countries in the Middle East and Europe.
  • Yield and Income: An acre can accommodate 11,000 pineapple plants, each yielding 2–3 fruits per season. At Ksh 50 per fruit, earnings can exceed Ksh 1.65 million.
  • Growing Tips:
    • Plant in well-drained soils with high organic content.
    • Ensure regular mulching to retain soil moisture.

Kenya’s favorable climate and fertile soils make it an ideal location for fruit farming. From passion fruits and avocados to pineapples and strawberries, the fruits listed above represent some of the most profitable options for farmers. With proper planning, market research, and adherence to best agricultural practices, farmers can tap into the growing demand for fruits locally and globally.