Effective July 1, 2025, the Kenya Revenue Authority (KRA) has implemented a new Current Retail Selling Price (CRSP) schedule for computing the customs value of used motor vehicles imported into Kenya. This schedule includes an extensive lineup of BMW vehicles, a brand renowned for its blend of luxury, performance, and innovation. For Kenyan importers, dealers, and car enthusiasts, understanding the new CRSP values is essential for navigating the costs of importing BMW models in 2025. This comprehensive article provides a detailed breakdown of the CRSP schedule for BMW vehicles, offering insights into pricing, trends, and implications for Kenya’s luxury automotive market.
What is the CRSP and Why Does It Matter?
The Current Retail Selling Price (CRSP) is a standardized valuation used by the KRA to determine the customs value of imported used vehicles. This value directly impacts customs duties, Value Added Tax (VAT), and other levies, influencing the final cost for buyers. The CRSP is based on the vehicle’s market value in its country of origin, adjusted for factors such as age, condition, and specifications.
The 2025 CRSP update, effective from July 1, aligns with global market trends and Kenya’s growing demand for premium vehicles. For BMW, a brand synonymous with driving pleasure and cutting-edge technology, the CRSP schedule affects importers, dealers, and consumers seeking to own these prestigious vehicles in Kenya.
Key Factors Influencing BMW CRSP Values
- Model and Specifications: Engine size, drivetrain (2WD or 4WD), and fuel type (gasoline, diesel, hybrid, or electric) significantly affect CRSP values.
- Performance Variants: BMW’s M-series and high-performance models command higher CRSP values due to their sporty appeal.
- Sustainability Trends: The inclusion of electric and hybrid models reflects Kenya’s growing interest in eco-friendly vehicles.
- Market Demand: BMW’s reputation for luxury and performance drives demand among Kenya’s affluent buyers.
BMW’s Dominance in Kenya’s Luxury Car Market
BMW is a leading player in Kenya’s luxury automotive sector, appealing to professionals, business owners, and car enthusiasts. Known for its “Ultimate Driving Machine” ethos, BMW offers a diverse portfolio, from compact hatchbacks like the 3 Series to high-performance SUVs like the X7 and electric models like the i4. The 2025 CRSP schedule highlights BMW’s versatility, catering to various segments of the Kenyan market.
Why BMW is Popular in Kenya
- Performance and Handling: BMW’s M-series and xDrive models offer superior driving dynamics, appealing to enthusiasts.
- Luxury Appeal: Premium interiors and advanced technology attract Kenya’s growing middle and upper classes.
- Electric and Hybrid Options: Models like the i4, i5, and iX align with global sustainability trends and Kenya’s push for greener transport.
- Brand Prestige: BMW’s reputation for quality and innovation makes it a status symbol in cities like Nairobi and Mombasa.
Comprehensive List of BMW CRSP Values for 2025
Below is the complete list of BMW vehicles included in the KRA’s 2025 CRSP schedule, categorized by model series for clarity. Prices are in Kenyan Shillings (KES) and reflect the customs value for used vehicles.
BMW 3 Series (Hatchbacks and Sedans)
The 3 Series is BMW’s compact luxury offering, popular for its balance of performance and practicality.
Model | Chassis Code | Drivetrain | Engine (cc) | Fuel Type | CRSP (KES) |
---|---|---|---|---|---|
320d xDrive M-Sport | – | 4WD | 2000 | Gasoline | 8,039,948 |
320d xDrive M-Sport Edition Joy+ | – | 4WD | 2000 | Gasoline | 7,197,027 |
320d xDrive M-Sport Edition Shadow | 3DA-5V20 | 4WD | 2000 | Diesel | 25,733,956 |
320d xDrive M-Sport Hi-Line Package | – | 2WD | 2000 | Diesel | 10,411,695 |
320d xDrive Touring M-Sport | – | 4WD | 2000 | Diesel | 18,386,794 |
320i | – | 4WD | 2000 | Diesel | 7,565,959 |
320i Hi-Line Package | – | 2WD | 2000 | Diesel | 8,872,230 |
320i M-Sport | – | 2WD | 2000 | Diesel | 7,197,027 |
320i Style Meister | DBA-8A20 | 2WD | 2000 | Diesel | 3,393,910 |
330e M-Sport | – | 2WD | 2000 | Gasoline | 10,889,578 |
BMW 4 Series (Coupes, Convertibles, and Gran Coupes)
The 4 Series offers sporty styling and performance, appealing to younger buyers.
Model | Chassis Code | Drivetrain | Engine (cc) | Fuel Type | CRSP (KES) |
---|---|---|---|---|---|
420d xDrive Gran Coupe M Sport | – | 2WD | 2000 | Gasoline | 27,223,580 |
420d xDrive Gran Coupe M Sport Hi-Line Package | – | 2WD | 2000 | Gasoline | 25,202,133 |
420i Cabriolet M Sport | – | 2WD | 2000 | Gasoline | 29,223,206 |
420i Coupe M Sport | 12AP20-CL6 | 2WD | 2000 | Plug-in Hybrid | 18,027,333 |
420i Gran Coupe In Style Sport | DBA-4D20 | 2WD | 2000 | Diesel | 8,683,069 |
420i Gran Coupe Luxury | – | 2WD | 2000 | Diesel | 9,688,744 |
420i Gran Coupe M Spirit | 4D20-BP2 | 2WD | 2000 | Gasoline | 9,892,208 |
420i Gran Coupe M Sport | – | 2WD | 2000 | Gasoline | 5,763,663 |
420i Gran Coupe M Sport Edition Shadow | 3BA-12AV20 | 2WD | 2000 | Gasoline | 11,063,121 |
420i Gran Coupe M Sport Hi-Line Package | – | 2WD | 2000 | Gasoline | 8,362,241 |
M440i xDrive Coupe | – | 2WD | 2000 | Gasoline | 16,297,607 |
M440i xDrive Gran Coupe | – | 2WD | 2000 | Gasoline | 13,687,061 |
BMW 5, 6, 7, and 8 Series (Luxury Sedans and Coupes)
These series cater to buyers seeking executive luxury and advanced technology.
Model | Chassis Code | Drivetrain | Engine (cc) | Fuel Type | CRSP (KES) |
---|---|---|---|---|---|
523d M Sport | – | 2WD | 2000 | Gasoline | 5,572,168 |
523d Touring M-Sport | – | 2WD | 2000 | Gasoline | 7,266,178 |
523d xDrive Touring M-Sport | – | 2WD | 3000 | Gasoline | 14,694,405 |
623d Gran Turismo M-Sport | – | 2WD | 2000 | Gasoline | 12,818,778 |
630i Gran Turismo M-Sport | – | 2WD | 2000 | Gasoline | 20,859,296 |
640i Gran Coupe M-Sport | – | 2WD | 3000 | Gasoline | 15,408,197 |
640i xDrive Gran Turismo M-Sport | – | 4WD | 3000 | Gasoline | 15,683,064 |
740d xDrive Excellence | – | 4WD | 2000 | Gasoline | 19,952,544 |
740d xDrive M-Sport | – | 4WD | 2000 | Diesel | 13,945,332 |
740e iPerformance M-Sport | – | 2WD | 4400/3000 | Gasoline/Hybrid | 9,094,067/16,131,759 |
740i M-Sport | – | 2WD | 3000 | Hybrid | 9,947,328 |
740i M-Sport The First Edition | 3AA-22EH30 | 2WD | 3000 | Diesel | 30,638,849 |
740Li Excellence | – | 2WD | 3000 | Gasoline | 26,817,874 |
745e Luxury | – | 2WD | 3000 | Gasoline | 27,347,987 |
750Li M-Sport Package | – | 2WD | 3000 | Gasoline | 18,571,776 |
M760Li xDrive | – | 4WD | 2000 | Plug-in Hybrid | 28,729,406 |
M760Li xDrive V12 Excellence | – | 4WD | 4400 | Gasoline | 26,162,459 |
840d xDrive Gran Coupe Exclusive M Sport | – | 2WD | 6600 | Gasoline | 19,726,568 |
840d xDrive Gran Coupe M Sport | – | 4WD | 2000 | Plug-in Hybrid | 26,041,390 |
840i Cabriolet Exclusive M Sport | – | 2WD | 3000 | Gasoline | 19,162,626 |
840i Coupe Exclusive M Sport | – | 2WD | 3000 | Gasoline | 17,361,945 |
840i Gran Coupe | – | 2WD | 4400 | Gasoline | 39,226,984 |
840i Gran Coupe Exclusive M Sport | – | 2WD | 6600 | Gasoline | 19,985,267 |
840i Gran Coupe M Sport | GV30-CF4 | 2WD | 3000 | Plug-in Hybrid | 16,599,288 |
M850i xDrive Cabriolet | – | 4WD | 3000 | Gasoline | 36,606,192 |
M850i xDrive Coupe | – | 4WD | 3000 | Gasoline | 29,597,973 |
M850i xDrive Gran Coupe | – | 2WD | 3000 | Gasoline | 37,798,152 |
BMW i Series (Electric and Hybrid Vehicles)
The i Series reflects BMW’s commitment to sustainable mobility, appealing to eco-conscious buyers.
Model | Chassis Code | Drivetrain | Engine (cc) | Fuel Type | CRSP (KES) |
---|---|---|---|---|---|
i3 | – | 2WD | 4400 | Gasoline | 18,198,013 |
i3 Atelier Range Extender | – | 2WD | 4400 | Gasoline | 14,040,483 |
i3 Base Grade | ZAA-8P00 | 2WD | 4400 | Gasoline | 9,508,885 |
i3 Lodge Range Extender | – | 2WD | 3000 | Gasoline | 9,351,348 |
i3 Suite Range Extender | – | 2WD | 650 | Plug-in Hybrid | 12,876,422 |
i4 eDrive 35 M Sport | ZAA-42AW44 | 2WD | EV | Electric | 9,762,953 |
i4 eDrive 40 M Sport | 72AW44-FS6 | 2WD | 650 | Plug-in Hybrid | 11,280,548 |
i4 eDrive 40 M Sport Hi-Line Package | – | 2WD | EV | Electric | 12,431,015 |
i4 M50 | – | 4WD | EV | Electric | 13,287,020 |
i4 M50 xDrive | ZAA-32AW89 | 4WD | 650 | Plug-in Hybrid | 16,493,092 |
i5 eDrive 40 Excellence | ZAA-32FK45 | 2WD | EV | Electric | 18,782,224 |
i5 eDrive 40 M-Sport | ZAA-32FK45 | 2WD | EV | Electric | 11,593,034 |
i5 eDrive 40 The First Edition | ZAA-32FK45 | 2WD | EV | Electric | 10,157,128 |
i5 eDrive 40 Touring Excellence | ZAA-12HH45 | 2WD | EV | Electric | 12,859,932 |
i5 eDrive 40 Touring M-Sport | ZAA-12HH45 | 2WD | EV | Electric | 13,945,807 |
i5 M60 xDrive | – | 4WD | EV | Electric | 13,403,000 |
i5 M60 xDrive Touring | ZAA-32HH89 | 4WD | EV | Electric | 25,611,198 |
i7 eDrive 50 M-Sport | ZAA-42EJ49 | 4WD | EV | Electric | 23,819,255 |
i7 M70 xDrive | – | 4WD | EV | Electric | 25,770,540 |
i7 xDrive 60 Excellence | – | 2WD | EV | Electric | 20,872,737 |
i7 xDrive 60 M-Sport | 52EJ89-CP7 | 4WD | EV | Electric | 20,117,822 |
i8 Roadster | CLA-2Z15U | 4WD | EV | Electric | 34,546,357 |
iX M60 | – | 4WD | EV | Electric | 22,087,131 |
iX xDrive 40 | – | 4WD | EV | Electric | 13,228,284 |
iX xDrive 50 | ZAA-22CF89A | 4WD | EV | Electric | 14,307,853 |
iX1 eDrive 20 M Sport | ZAA-72EG33 | 2WD | EV | Electric | 8,228,510 |
iX1 xDrive 30 xLine | – | 4WD | EV | Electric | 12,904,850 |
iX2 xDrive 30 M Sport | ZAA-72GM67 | 2WD | EV | Electric | 13,070,396 |
iX2 xDrive 30 M Sport Hi-Line Package | – | 4WD | EV | Electric | 8,920,208 |
iX3 M Sport | ZAA-42DU44 | 2WD | EV | Electric | 14,792,155 |
BMW X Series (SUVs and Crossovers)
The X Series dominates the luxury SUV market, offering versatility and performance.
Model | Chassis Code | Drivetrain | Engine (cc) | Fuel Type | CRSP (KES) |
---|---|---|---|---|---|
X1 | – | 4WD | 1500 | Gasoline | 7,622,513 |
X1 sDrive 18i | – | 2WD | 2000 | Diesel | 12,288,307 |
X1 sDrive 18i M Sport | 3BA-AA15 | 4WD | 2000 | Gasoline | 14,236,270 |
X1 sDrive 18i xLine | – | 2WD | 3000 | Gasoline | 10,662,111 |
X1 sDrive 18i xLine Hi-Line Package | – | 2WD | 3000 | Gasoline | 11,152,098 |
X1 xDrive 18d M Sport | – | 4WD | 1500 | Gasoline | 8,921,678 |
X1 xDrive 18d xLine | – | 4WD | 3000/1500 | Gasoline | 7,270,843/19,052,924 |
X1 xDrive 18d xLine Edition Joy+ | 3DA-AD20 | 4WD | 2000 | Hybrid | 12,662,128 |
X1 xDrive 18d xLine Edition Joy+ Hi-Line Package | – | 4WD | 2000 | Diesel | 11,411,246 |
X1 xDrive 20d xLine | – | 4WD | 2000 | Diesel | 8,531,649 |
X1 xDrive 20i M Sport | – | 4WD | 2000 | Diesel | 11,645,612 |
X1 xDrive 20i xLine | – | 4WD | 2000 | Diesel | 8,947,157 |
X2 M35i | – | 4WD | 2000 | Diesel | 13,421,019 |
X2 M35i xDrive | 3BA-82GM20 | 4WD | 2000 | Diesel | 15,810,891 |
X2 sDrive 18i | – | 4WD | 2000 | Gasoline | 7,216,524 |
X2 sDrive 18i M Sport X | DBA-YH15 | 2WD | 2000 | Gasoline | 13,313,303 |
X2 xDrive 18d M Sport Edition Sunrise | 3DA-YK20 | 4WD | 1500 | Gasoline | 10,264,895 |
X2 xDrive 18d M Sport X | 3DA-YK20 | 4WD | 2000 | Gasoline | 6,909,466 |
X2 xDrive 20i | ABA-YH20 | 4WD | 2000 | Gasoline | 6,379,347 |
X2 xDrive 20i M Sport | – | 4WD | 2000 | Gasoline | 8,862,880 |
X2 xDrive 20i M Sport Hi-Line Package | – | 4WD | 2000 | Diesel/Gasoline | 11,089,379/9,084,354 |
X3 | – | 4WD | 2000 | Diesel | 16,799,358 |
X3 20 xDrive xLine | 3AA-32GP20 | 4WD | 2000 | Diesel | 16,048,045 |
X3 M40d | – | 4WD | 2000 | Gasoline | 15,913,952 |
X3 M40d M Sport Edition | – | 4WD | 3000 | Hybrid | 17,333,210 |
X3 Midnight Edition | LDA-TX20 | 4WD | 2000 | Gasoline | 15,000,127 |
X3 xDrive 20d | 3DA-UZ20 | 4WD | 2000 | Diesel | 14,665,106 |
X3 xDrive 20d M Sport | – | 4WD | 3000/2000 | Gasoline/Hybrid | 11,022,741/11,154,898 |
X3 xDrive 20d xLine | – | 4WD | 3000 | Hybrid | 11,894,078 |
X3 xDrive 20d xLine Hi-Line Package | – | 4WD | 2000 | Gasoline | 11,790,518 |
X3 xDrive 20i | – | 4WD | 2000 | Diesel | 9,956,530 |
X3 xDrive 30e M Sport Edition Joy+ | – | 4WD | 2000 | Diesel | 12,917,357 |
X4 M40i | CBA-UJ30 | 4WD | 2000 | Gasoline | 28,302,902 |
X4 xDrive 20d M Sport | – | 4WD | 2000 | Gasoline | 13,585,960 |
X4 xDrive 28i M Sport | – | 4WD | 2000 | Diesel | 10,366,439 |
X4 xDrive 30i M Sport | – | 4WD | 1500 | Gasoline | 14,693,330 |
X5 Limited Black | – | 4WD | 3000 | Plug-in Hybrid | 17,956,847 |
X5 Limited White | – | 4WD | 3000 | Hybrid | 20,305,796 |
X5 xDrive 35d | – | 4WD | 3000 | Diesel | 13,115,778 |
X5 xDrive 35d Edition X | – | 4WD | 2000 | Diesel | 22,313,505 |
X5 xDrive 35d M-Sport | – | 4WD | 2000 | Plug-in Hybrid | 19,423,727 |
X5 xDrive 35d M-Sport Hi-Line Package | – | 4WD | 3000 | Diesel | 15,103,164 |
X5 xDrive 35d Pleasure3 Edition | 3CA-JU8230A | 4WD | 4400 | Gasoline | 20,533,492 |
X5 xDrive 40d M-Sport | – | 4WD | 3000 | Hybrid | 18,759,142 |
X5 xDrive 45e | 3LA-TA30 | 4WD | 3000 | Hybrid | 15,358,361 |
X5 xDrive 50e M-Sport | – | 4WD | 3000 | Hybrid | 21,795,426 |
X6 M50i | 3BA-CY44 | 4WD | 3000 | Hybrid | 21,249,744 |
X6 xDrive 35d | – | 4WD | 3000 | Hybrid | 24,063,792 |
X6 xDrive 35d M Sport | – | 4WD | 3000 | Diesel | 19,913,496 |
X6 xDrive 35d M Sport Hi-Line Package | – | 4WD | 4400 | Gasoline | 17,871,916 |
X7 M50i | – | 4WD | 3000 | Diesel | 30,284,518 |
X7 M60i xDrive | – | 4WD | 4400 | Gasoline | 34,832,339 |
X7 xDrive 35d Design Pure Excellence | – | 4WD | 3000 | Hybrid | 30,201,475 |
X7 xDrive 35d M Sport | – | 2WD | 4400 | Gasoline | 25,691,637 |
X7 xDrive 40d Excellence | – | 4WD | 3000 | Diesel | 21,455,702 |
X7 xDrive 40d M Sport | – | 4WD | 3000 | Gasoline | 27,381,764 |
BMW M Series (Performance Models)
The M Series is designed for enthusiasts seeking high-performance driving experiences.
Model | Chassis Code | Drivetrain | Engine (cc) | Fuel Type | CRSP (KES) |
---|---|---|---|---|---|
M2 Base Grade | – | 2WD | 3000 | Gasoline | 17,551,847 |
M2 Base Grade Hi-Line Package | – | 2WD | 4400 | Gasoline | 20,094,682 |
M2 Competition | – | 2WD | 4400 | Gasoline | 26,169,704 |
M2 CS | – | 2WD | 3000 | Gasoline | 31,996,634 |
M2 Edition Black Shadow | CBA-1H30G | 2WD | 4400 | Gasoline | 26,978,949 |
M3 50th Anniversary Limited | 3BA-32AY30 | 2WD | 3000 | Gasoline | 27,262,861 |
M3 MT Final Edition | – | 4WD | 4400 | Gasoline | 31,982,903 |
M3 Sedan Competition | 3BA-32AY30 | 2WD | 4400 | Plug-in Hybrid | 24,644,154 |
M3 Sedan Competition | – | 2WD | 3000 | Gasoline | 28,374,891 |
M3 Sedan Competition M xDrive | – | 4WD | 4400 | Gasoline | 28,292,650 |
M3 Touring Competition M xDrive | – | 4WD | 3000 | Gasoline | 24,492,623 |
M4 Cabriolet Competition M xDrive | – | 4WD | 3000 | Gasoline | 21,031,047 |
M4 Coupe Competition M xDrive | – | 4WD | 3000 | Gasoline | 23,621,443 |
M4 Coupe Competition M xDrive Track Package | – | 4WD | 3000 | Gasoline | 25,846,636 |
M4 Coupe Edition Heritage | CBA-3C30 | 2WD | 3000 | Gasoline | 30,159,953 |
M4 CSL | 3BA-52AZ30 | 2WD | 3000 | Gasoline | 66,500,997 |
M4 DTM Champion Edition | – | 2WD | 3000 | Gasoline | 65,639,554 |
M4 Coupe | – | 2WD | EV | Electric | 28,409,430 |
M4 Coupe Competition | – | 2WD | 3000 | Gasoline | 29,786,256 |
M4 CS | CBA-3C30 | 2WD | 3000 | Gasoline | 52,924,165 |
M5 | – | 4WD | 3000 | Gasoline | 39,896,352 |
M5 Competition | – | 4WD | 3000 | Gasoline | 27,913,999 |
M5 | 3LA-82FK44 | 4WD | 3000 | Gasoline | 45,295,842 |
M8 Cabriolet Competition | – | 4WD | 3000 | Gasoline | 46,670,545 |
M8 Coupe Competition | – | 4WD | 3000 | Gasoline | 50,445,258 |
BMW Z Series (Convertibles and SUVs)
The Z Series offers sporty convertibles and SUVs for open-road enthusiasts.
Model | Chassis Code | Drivetrain | Engine (cc) | Fuel Type | CRSP (KES) |
---|---|---|---|---|---|
Z4 M40i | – | 2WD | 3000 | Diesel | 24,466,082 |
Z4 sDrive 20i | – | 2WD | 3000 | Gasoline | 15,690,028 |
Z4 sDrive 20i M-Sport | – | 2WD | 3000 | Hybrid | 12,102,672 |
Z4 sDrive 20i M-Sport Edition Sunrise | – | 2WD | 2000 | Gasoline | 9,640,325 |
Z4 sDrive 20i Sport | – | 2WD | 4400 | Hybrid | 15,595,951 |
Key Trends in the 2025 BMW CRSP Schedule
1. Electric and Hybrid Vehicle Growth
The i Series, including models like the i4, i5, i7, and iX, highlights BMW’s focus on sustainable mobility. Electric models range from KES 7,986,686 (i3 Base Grade) to KES 34,546,357 (i8 Roadster), making them accessible to eco-conscious buyers.
2. High-Performance M Series
The M Series, including the M4 CSL (KES 66,500,997) and M8 Coupe Competition (KES 50,445,258), caters to performance enthusiasts, reflecting strong demand for sporty vehicles in Kenya.
3. Diverse Fuel Options
The CRSP schedule includes gasoline, diesel, hybrid, and electric models, catering to varied preferences. Hybrids and electrics, like the X5 xDrive 45e and i4 eDrive 40, align with Kenya’s sustainability goals.
4. xDrive Popularity
Many models, especially in the X and M series, feature BMW’s xDrive 4WD system, enhancing their suitability for Kenya’s diverse terrains.
Implications for Kenyan Importers and Buyers
The 2025 CRSP schedule has significant implications for Kenya’s luxury car market:
- Increased Costs: High CRSP values, such as KES 66,500,997 for the M4 CSL, translate to substantial customs duties, raising final costs.
- Eco-Friendly Demand: Competitive pricing for electric models like the iX1 eDrive 20 M Sport (KES 8,228,510) may boost imports of sustainable vehicles.
- Premium Market Growth: The M Series and 7 Series appeal to Kenya’s affluent buyers, driving demand for luxury and performance.
- Dealer Strategies: Dealers may prioritize models with lower CRSP values, like the 320i Style Meister (KES 3,393,910), to attract a broader market.
Navigating the BMW CRSP Schedule
To make informed decisions, importers and buyers should follow these steps:
- Verify Chassis Codes: Confirm the vehicle’s chassis code (e.g., ZAA-42AW44 for i4 eDrive 35 M Sport) to ensure accurate CRSP valuation.
- Calculate Total Costs: Include customs duties (25% of CRSP), 16% VAT, and import declaration fees (3.5% of CRSP) to estimate landed costs.
- Explore Financing: High CRSP values necessitate financing options through banks or dealers offering favorable terms.
- Prioritize Sustainability: Electric and hybrid models may qualify for tax incentives, reducing long-term costs.
- Consult Experts: Engage customs agents or automotive consultants to streamline the import process.
Tax Calculation Example
For a BMW M4 CSL (CRSP: KES 66,500,997):
- Customs Duty: 25% of CRSP = KES 16,625,249
- VAT: 16% of (CRSP + Customs Duty) = KES 13,010,439
- Import Declaration Fee: 3.5% of CRSP = KES 2,327,535
- Total Taxes (approx.): KES 31,963,223
- Landed Cost (approx.): KES 98,464,220
Market Insights: BMW in Kenya’s Luxury Landscape
BMW enjoys a strong presence in Kenya, with models like the X5 and 3 Series popular among urban professionals and affluent families. The brand competes with Mercedes-Benz, Audi, and Lexus, but its focus on performance and electric mobility sets it apart. The 2025 CRSP schedule reinforces BMW’s appeal, though high taxes may limit its market to high-net-worth individuals.
Consumer Preferences
Kenyan buyers prioritize:
- Performance: M Series models like the M4 and M5 attract enthusiasts.
- Sustainability: Electric models like the i4 and iX appeal to eco-conscious buyers.
- Versatility: The X Series offers SUVs for families and urban adventurers.
Future Outlook for BMW in Kenya
The 2025 CRSP schedule positions BMW as a leader in Kenya’s luxury and sustainable vehicle market. The growth of electric models aligns with Kenya’s environmental goals, while the M Series caters to performance enthusiasts. As infrastructure for electric vehicles improves, BMW’s i Series may see increased demand. However, high CRSP values and taxes necessitate strategic planning for importers and buyers.
The 2025 CRSP schedule for BMW vehicles highlights the brand’s diverse offerings, from the affordable 320i Style Meister (KES 3,393,910) to the high-performance M4 CSL (KES 66,500,997). With a focus on luxury, performance, and sustainability, BMW remains a top choice for Kenya’s elite. Importers and buyers must navigate the CRSP schedule carefully, considering taxes and financing options to make informed decisions.