CFAO Mobility Kenya has launched the Hilux Owners Club, a membership programme designed to reward and support customers while building a strong community around the popular Toyota Hilux pick-up.
The club creates a dedicated platform where Hilux enthusiasts can connect, share experiences and access support that enhances their ownership journey. Members will be able to network, exchange maintenance tips, discover off-road adventure opportunities and participate in exclusive activities.
Benefits include discounts on genuine parts and services, free mechanical checks, roadside assistance and priority access to product updates and special events. To kick-start enrollment, the first 300 members to register will receive a KES 2,000 fuel voucher and a premium car care kit.
Speaking during the launch, General Manager Toyota National Sales, Daniel Maundu said the initiative reflects the company’s long-term focus on customer satisfaction.
“The Hilux Owners Club is our way of giving back to the people who have chosen to drive one of Toyota’s toughest and most dependable vehicles. It reflects our promise to continuously support our customers with value, convenience and exceptional aftersales service throughout their ownership journey.”
Hilux owners can join the club by scanning a QR code, dialing 51944#, or visiting any CFAO Mobility branch across the country. Membership is open to all eligible Hilux owners in Kenya and is backed by CFAO Mobility Kenya’s wide dealer and service network for reliable assistance and availability of genuine parts.
The launch underscores the company’s commitment to customer-focused innovation and stronger engagement with drivers who rely on Toyota’s trusted mobility solutions.